發(fā)貨人和第三方物流將“最后一公里”推進(jìn)到“最后一米”

Shippers, 3PLs go beyond the last mile to the 'last yard'

Shefali Kapadia

PUBLISHED Oct. 1, 2018

簡(jiǎn)要研讀：

Dive Brief:

根據(jù)第23屆第三方物流年度研究報(bào)告顯示，在一個(gè)電商驅(qū)動(dòng)的商業(yè)環(huán)境中，超過(guò)70%的發(fā)貨人和第三方物流提供商確認(rèn)了對(duì)于“最后一米”的服務(wù)需求，這是“最后一公里”服務(wù)的進(jìn)一步擴(kuò)展。

In an e-commerce driven environment, more than 70% of shippers and third party logistics providers (3PLs) recognize the need for "last-yard" services, the next step beyond the last mile, according to the 23rd annual Third-Party Logistics Study.

然而，管理“最后一米”是一項(xiàng)挑戰(zhàn)，53%的發(fā)貨人回應(yīng)說(shuō)他們對(duì)于“最后一米”的管理是有效的，但只有34%的第三方物流商這么認(rèn)為。

Managing the last yard, however, presents a challenge, with 53% of shippers responding they effectively manage the last yard, and only 34% of 3PLs agreeing last-yard logistics was managed effectively.

發(fā)貨人對(duì)于“最后一米”的服務(wù)中，最擔(dān)心的問(wèn)題是延遲、損壞、錯(cuò)放和丟失。

Delayed, damaged, misplaced and lost deliveries were the top last-yard concerns among shippers.

深入研讀：

Dive Insight:

對(duì)于發(fā)貨人而言，“最后一公里”一直是整個(gè)供應(yīng)鏈中成本最高也最具挑戰(zhàn)性的環(huán)節(jié)，而“最后一米”也不見(jiàn)得容易管理。

Last-mile logistics have consistently been one of most expensive and challenging parts of a supply chain for shippers to manage, and last-yard logistics aren't much easier to tackle.

“‘最后一米’有可能變得一團(tuán)糟，”報(bào)告聲稱(chēng)。

"Last-yard logistics can be chaotic," the study said.

“最后一公里”表示將貨物配送到零售門(mén)店或者客戶家門(mén)口，“最后一米”則表示客戶接收貨物并將其放到最終使用地點(diǎn)的過(guò)程。

While the last mile could be delivery from a retail store to a customer's front door, the last yard represents the customer receiving that package and taking it to its point of use.

在一個(gè)B2B的場(chǎng)景中，備件也許會(huì)被（“最后一公里”服務(wù)）送至（收貨人的）收貨平臺(tái)，“最后一米”承擔(dān)的職能就是將這個(gè)備件送至生產(chǎn)組裝的工位上。

In a B2B scenario, repair parts may be sent to a receiving dock, and the last yard is the movement to the manufacturing location where the parts will be used.

B2B和B2C場(chǎng)景中“最后一米”的示例。引自：第三方物流研究（譯者注：原圖直接加上翻譯）

Examples of the last yard in B2B and B2C scenarios. Credit: Third-Party Logistics Study

雖然對(duì)于發(fā)貨人而言，無(wú)論是象征意義還是實(shí)際位置，“最后一米”都遠(yuǎn)離其控制的范圍，但價(jià)值鏈環(huán)節(jié)中的這一部分對(duì)于管理以客戶為中心的供應(yīng)鏈的增長(zhǎng)是至關(guān)重要的。

The last yard may seem physically and metaphorically far away from the shipper, but this part of the value chain is essential for managing growth in consumer-centric supply chains.

“對(duì)‘最后一米’的職能的執(zhí)行能力將決定客戶需求是否能得到充分滿足?！眻?bào)告宣稱(chēng)。

"The capable execution of last-yard responsibilities will determine whether the customer’s needs are fully satisfied or not," the report stated.

許多發(fā)貨人已經(jīng)采取了一些創(chuàng)新性方法來(lái)滿足“最后一米”的需求。一些零售商已經(jīng)在嘗試將易變質(zhì)的食品送到顧客的冰箱中，而不僅僅是放在家門(mén)口的臺(tái)階上。

Many shippers have taken innovative steps to fulfill the last yard. Some retailers have tested delivering perishables inside a customer's refrigerator rather than leaving the items on the doorstep.

快遞柜也越來(lái)越受歡迎。亞馬遜在一些公寓推出了快遞柜服務(wù)（譯者注：參見(jiàn)6月22日本公眾號(hào)發(fā)布的文章《亞馬遜想插手你所有的快遞》），UPS也在一些住宅區(qū)啟動(dòng)了“鎖控遞送”的服務(wù)以確保包裹的安全配送（譯者注：“鎖控遞送”是譯者的意譯，這個(gè)服務(wù)目前是在紐約一些有鎖的公寓樓門(mén)口安裝一個(gè)聯(lián)網(wǎng)的電子密碼器，快遞員每次通過(guò)密碼進(jìn)入公寓內(nèi)，將包裹放在大廳或者公寓收發(fā)室）。這些概念的應(yīng)用消除了物流服務(wù)商和客戶之間的人工干預(yù)。

Package lockers have grown in popularity, as well. Amazon has rolled out package lockers in several apartment buildings, and UPS launched a pilot with Latch to securely place parcels inside residential complexes. These concepts eliminate "staff intervention" between the logistics provider and customer.

“最后一米”仍然有相當(dāng)大的提升空間。報(bào)告中提及，收發(fā)室和收貨部門(mén)需要進(jìn)行現(xiàn)代化的改造，以便更好的處理物流需求。此外，科技和軟件水平的發(fā)展能確保發(fā)貨人和第三方物流商實(shí)時(shí)了解配送的狀態(tài)。

Still, there's more room for improvement in the last yard. The report noted mail rooms and receiving departments need to be modernized to better handle logistics. In addition, technology and software can keep shippers and 3PLs informed in real-time of a delivery status.

最后一米“提醒了我們供應(yīng)鏈的復(fù)雜性，以及需要供應(yīng)鏈的各個(gè)參與方（例如第三方物流商和客戶）同心協(xié)力地識(shí)別其需求并采取合適的解決方法。”報(bào)告指出。

The last yard is "a reminder of the complexity of supply chains and the need for supply chain participants (e.g., 3PLs and their customers) to work together to identify and implement appropriate solutions," the study said.

此文系作者個(gè)人觀點(diǎn)，不代表羅戈網(wǎng)立場(chǎng)

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